Social media plays an increasingly large role in politics, media, and culture.

This action-packed bootcamp will give you all the information necessary to use social media and messaging strategy to advance your goals -- even if you're not "tech-y" or a "social media person."

Learn the nuts and bolts of succeeding online for free thanks to the generous and dependable support of Leadership Institute donors.

Click enroll or preview a video below to get started.

Course curriculum

    1. Why is this course free?

    1. Building Your Online Brand in 3 Steps

    2. How Many Social Media Sites Should I Be Using?

    3. How to Get More "Likes"

    4. Creating Your Best Content with Maurice Lewis

    5. How to Make Memes on Your Phone

    6. Mobile Photography Tips You Should Know

    7. The Power of Storytelling in Politics

    8. Creating a Meme in Adobe Photoshop

    1. Messaging Liberty with YAL President Cliff Maloney

    1. The Best Facebook Photo/Video Dimensions

    2. Automatically "invite all" Your Facebook Friends

    3. Facebook Groups: Connect Your Connections

    1. The Best Instagram Photo/Video Dimensions

    2. Instagram for Politics

    3. 5 Tips: Navigate Instagram Like A Pro

    4. DO THIS Before Your Next Instagram Post

    1. Twitter Best Practices

    2. 6 Parts of a Great Tweet on Twitter

    3. Get More Twitter Followers

About this course

  • Free
  • 29 lessons
  • 6 hours of video content


  • When does the course start and finish?

    The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.

  • How long do I have access to the course?

    How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.

  • Why is this course free?

    Thanks to the generous and dependable support of Leadership Institute donors we are able to offer this course free. As a personal favor to us, please share this course with a friend for each video you find value in.

The Leadership Institute's mission is to increase the number and effectiveness of conservative activists and leaders in the public policy process.

To accomplish this, the Institute identifies, recruits, trains, and places conservatives in government, politics, and the media.

Founded in 1979 by its president, Morton C. Blackwell, the Leadership Institute (LI) teaches conservatives the nuts and bolts of how to succeed in the public policy process.

The Institute strives to produce a new generation of public policy leaders unwavering in their commitment to free enterprise, limited government, strong national defense, and traditional values.

Institute graduates are equipped with practical skills and professional training to implement sound principles through effective public policy.

LI offers 47 types of training schools, workshops, and seminars and a top-notch intern program. The Institute also provides an Employment Placement Service to help place conservatives in public policy positions and in the broadcast media, at no cost to employers or job seekers.

Visit our main website here for more training opportunities and to learn more.

The Leadership Institute is a non-partisan educational organization approved by the Internal Revenue Service as a public foundation operating under Section 501(c)(3) of the Internal Revenue code. The Leadership Institute does not endorse, support, or oppose candidates or proposed legislation. The Institute has an open admissions policy; all programs are open to the public. Contributions to the Leadership Institute by individuals, corporations, and foundations are tax deductible.