Social media plays an increasingly large role in politics, media, and culture.

This action-packed bootcamp will give you all the information necessary to use social media and messaging strategy to advance your goals -- even if you're not "tech-y" or a "social media person."

Learn the nuts and bolts of succeeding online for free thanks to the generous and dependable support of Leadership Institute donors.

Click enroll or preview a video below to get started.

Course curriculum

    1. Why is this course free?

    1. Building Your Online Brand in 3 Steps

    2. How Many Social Media Sites Should I Be Using?

    3. How to Get More "Likes"

    4. Creating Your Best Content with Maurice Lewis

    5. How to Make Memes on Your Phone

    6. Mobile Photography Tips You Should Know

    7. The Power of Storytelling in Politics

    8. Creating a Meme in Adobe Photoshop

    1. Messaging Liberty with YAL President Cliff Maloney

    1. The Best Facebook Photo/Video Dimensions

    2. Automatically "invite all" Your Facebook Friends

    3. Facebook Groups: Connect Your Connections

    1. The Best Instagram Photo/Video Dimensions

    2. Instagram for Politics

    3. 5 Tips: Navigate Instagram Like A Pro

    4. DO THIS Before Your Next Instagram Post

    1. Twitter Best Practices

    2. 6 Parts of a Great Tweet on Twitter

    3. Get More Twitter Followers

About this course

  • Free
  • 29 lessons
  • 6 hours of video content


  • When does the course start and finish?

    The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.

  • How long do I have access to the course?

    How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.

  • Why is this course free?

    Thanks to the generous and dependable support of Leadership Institute donors we are able to offer this course free. As a personal favor to us, please share this course with a friend for each video you find value in.

"You owe it to your philosophy to study how to win."
- Morton C. Blackwell

The Leadership Institute's mission is to increase the number and effectiveness of conservative activists and leaders in the public policy process.

  • Founded in 1979 by its president, Morton C. Blackwell, the Leadership Institute (LI) teaches conservatives the nuts and bolts of succeeding in the public policy process.
  • LI offers more than 50 types of training schools, workshops, seminars, and a top-notch intern program.
  • The Institute also provides an Employment Placement Service to help place conservatives in public policy positions and in the broadcast media, at no cost to employers or job seekers.